Once we hear the word “Breaking News” an expression of urgency hits our brain. Suddenly we start paying more attention. That is nothing unusual for the human brain. Our brain responds to unusual things or events at a faster pace than it does to normal events. The visual and print media tries to help make the best out of those two words mainly to catch the attention of the viewers.

One of many prime sources of such news is the TV channels. TV channels are the leading visual medium to announce such news from time to time. Mostly, these news stories appear on a scroll when the news headlines is not being telecast. During the news headlines hour, alongside the scroll the news headlines telecast as breaking news can be given more time and detailed reporting. But, some TV channels exaggerate the significance of an account and covers lesser important stories whilst the breaking news. At times if you have nothing special to broadcast, some newsone TV channels broadcasts the general events or stories as breaking news just to seize the attention of the viewers. The strategy may work for them in the short run but in the long run it’s almost certain which they will lose viewership. This will happen because they are cheating using their viewers by covering lesser important events labeled as breaking news.

There are also plenty of websites online offering such news. But, could you trust the authenticity of the news headlines stories supplied by these sites? Surely, you can’t trust them all. Only the reputed websites offer real and informative stories. So, you need to know the characteristics of a reputed news site in order to get informative news. There are also websites that will offer real and informative stories but are bad when it comes to selecting the most appropriate story to cover whilst the breaking news. These websites consider nearly every story whilst the breaking news and thus confuses the visitors. At one point, it turns out to be always a daunting task for the internet site to catch the attention of the visitors towards important news stories. This happens once the visitors think they are being cheated and offered general news within an exaggerated manner. In this way, websites loses visitors.

So, both the tv screen channels and those sites have to be sensible when it comes to broadcasting news. They ought to not misinterpret the gravity of news stories and confuse the visitors. Despite, these news sources should focus on conveying informative news and term only the significant stories as “Breaking News” ;.If the media acts professionally then your ultimate goal of conveying information to the mass people may be achieved.